Raven Controls
Overview
Raven Controls is a real-time incident and operations management platform designed for complex, high-pressure environments such as live venues and large-scale events. The project focused on redesigning and rebuilding Raven’s marketing website to better communicate the product’s value, maturity, and credibility, while supporting future growth and iteration.
Challenge
While Raven’s platform is powerful, its existing website didn’t clearly convey the sophistication of the product or the scale of problems it solves. The challenge was to translate a complex, operationally critical SaaS offering into a clear, compelling narrative that would resonate with decision-makers — without overwhelming them. The site also needed to feel modern, trustworthy, and flexible enough to evolve alongside a rapidly growing product and company.
Solution
We redesigned and built the Raven Controls website in Framer, focusing on clarity, hierarchy, and performance. The new site introduces the product through concise messaging, structured layouts, and purposeful motion, guiding users through Raven’s features in a way that feels confident and easy to understand. The result is a polished, modern marketing site that better reflects Raven’s product maturity and positions the company strongly within its market.
